Digital Marketing
Create a basic landing page with the Rocketspark Platform
Module 1
This module covers:
Logging into Rocketspark
5 Landing Page Elements
Digital Marketing Plan
Module 2
This module covers:
Assignment 1 Overview
5 Landing Page Elements
7 Design Principles
Navigating the Rocketspark Platform
Small Group Activity
Module 3
This tutorial covers:
Drop in session
Tutorial Schedule
Checklist
Report Structure
Tutorial 4 Expectations
Module 5
This module covers:
Drop In Session
Keyword Metric Definitions
Domain Overview Definitions
Assignment 3 Instructions
Module 6
This tutorial covers:
Google Analytics
Ecommerce
Flint
Extra Integrations
This course has been designed with Victoria University of Wellington student's enrolled in MARK201: Digital Marketing Management in mind.